CAPITAL CAMPAIGN DESIGN

Unfinished

The Unfinished capital campaign was developed for Christ Church of Flagstaff, located in Flagstaff, Arizona. Their team sought a distinctive logo and a cohesive visual system that reflected their mission to help one another follow Jesus.

Inspired by the spirit of adventure and the character of their local landscape, the communications team gravitated toward an outdoors-influenced aesthetic. Together, we landed on a badge-and-wordmark combination featuring a bold, earthy color palette and custom-designed icons to set Unfinished apart. All campaign collateral carried a clean, adventurous look that echoed the natural beauty and rugged identity of northern Arizona.